Bradshaw Taylor, the outdoor and country goods retailer, is using the Microsoft Cloud to give a real-time view of the business and quickly respond to customer demand.
It has built a new centralised and integrated system, which sits on Microsoft Dynamics 365, that replaced individual systems from Bradshaw Taylor’s seven brands.
This creates a single, connected platform that makes it easy for customers to place orders for any of the brands and enjoy a seamless process from order-placement to payment and shipment. As a result, orders now take seconds rather than hours to raise, even with larger customers who place more than 500 order lines a day. In turn, this has led to a reduction of customer service queries.
Internally, Bradshaw Taylor can now launch new brands quickly across the UK, Europe and the US; see business data such as shipping, insurance and duty in one place, offering a single and actionable source of truth for the company; and view all stock in warehouses in multiple countries, enabling better advance ordering.
Learn more about this successful collaboration between Xpedition and Bradshaw Taylor